Erna Low’s role as UK Tourist Office Representatives
UK Tourist Office Representatives
Erna Low have been the original ski specialists since 1932, working with top French resorts over the years to represent them in the UK. Previous partners have been Les Arcs and La Plagne – making up the world famous ski area Paradiski. This season Erna Low have taken on a new resort to help put in on the UK map – Serre Chevalier in the Southern French Alps as well as continuing to act as UK representatives for the newly completed village of Arc 1950 in the Les Arcs ski area.
Serre Chevalier
Boasting 300 days of sunshine a year, making Serre Chevalier an all year resort, this is the fourth largest ski area in France with altitude skiing up to 2930m. The region’s 13 towns and villages, of which the main ones include Briançon – the highest city in the Alps and UNESCO world heritage candidate – Chantemerle, Villeneuve and Mônetier Les Bains, run along the valley and give access to 250km (155 miles) of dramatic north facing pistes, many tree lined, providing perfect skiing for all abilities. Challenging off-piste opportunities are ideal for expert and advanced skiers. Boarders will not tire of the extensive natural terrain and Terrain Parks, and the 35km of cross country tracks running along the valley are excellent for non-skiers.
Recently acquired by the Compagnie des Alpes (CDA), which views the area as a destination of significant importance, substantial investment of approximately 50million euros is planned over coming years towards the region’s ski infrastructure with considerable growth predicted to follow. The CDA already has an enviable portfolio taking responsibility for the rise of La Plagne and Les Arcs and the creation of the massive Paradiski ski area.
With its varied terrain and excellent snow reliability at altitude, Serre Chevalier is expected to become a firm favourite with Erna low clients.
Click here for more information on Serre Chavalier
Le Village Arc 1950 
Erna Low is also acting as UK tourist office representative for the newly completed village of Arc 1950 in the heart of the French Alps.
This 4* complete ski-in ski-out village has already won gold awards from the Homes Overseas Awards 2006 (Best Ski Development and Best French Apartment). Located in the resort of Les Arcs (linked to neighbouring resort of La Plagne in 2004 forming Paradiski of 425km of pistes), the village is celebrating is recent completion with the opening of the two latest residences, Le Manoir Savoir and Le Chalet de Lys. Over 500 high quality self catering apartments, set over 8 residences, make up Arc 1950, together with local shops, restaurants, several outside swimming pools, kids' club, its own ski school, as well as a large array of entertainment on offer throughout the winter.
Located at a height of 1950m, with skiing up to 3000m, this is the perfect winter playground for holiday makers and the most popular choice by Erna Low clients out of all our featured resorts. Designed and created by Canadian developers Intrawest, Arc 1950 is the latest addition to the Alps and has pioneered 4 star quality accommodation in a self contained village in the Alps. Intrawest has several resorts to its name, including Whistler, host of the forthcoming 2010 Winter Olympics. Arc 1950 is their first European venture.
